Hans Peter Bech
Author
Language
English
Description
Companies that have business in foreign markets are worth much more than companies that only have customers domestically. Even just small export ratios can increase the value of a technology company more than ten times.
Software companies typically commence international expansion before they are firmly, settled in their domestic markets, before they have a professional management infrastructure in place and at a time where they can allocate only...
Author
Language
English
Description
How do you build and manager a channel of more than 2,000 resellers serving over 100,000 customers across 30 countries? From a small corner of the world where English isn't the main language.
Navision did just that!
When Microsoft took over in 2002, the total turnover of and around Navision's products was in the order of DKK 17 billion (USD 3.4B) and the entire ecosystem employed over 20,000 people.
"5,460 Miles from Silicon Valley" reveals the...
Author
Language
English
Description
The book applies the business model and business model environment frameworks developed by Alexander Osterwalder and Yves Pigneur and concludes that taking the indirect route to market adds an additional layer of complexity to our business model as we leave the control of finding, winning, making, keeping and growing happy customers to third parties.
The book explains that the direct and the indirect go-to-market approach are not options we can...