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Author
Series
Language
English
Formats
Description
It's been nearly 25 years since Robert Kiyosaki's Rich Dad Poor Dad first made waves in the Personal Finance arena.
It has since become the #1 Personal Finance book of all time... translated into dozens of languages and sold around the world.
Rich Dad Poor Dad is Robert's story of growing up with two dads — his real father and the father of his best friend, his rich dad — and the ways in which both men shaped
Publisher
The Great Courses
Pub. Date
2014.
Physical Desc
1 online resource (streaming video file) (371 minutes): digital, .flv file, sound
Language
English
Description
Money management can be intimidating. Fortunately, most of us only need to learn a few basic principles to make good financial decisions. Get a comprehensive overview of what everyday people need to know. Whether you’re just getting started in life or contemplating retirement, this course offers an excellent primer with all the information you need to build a financial plan to achieve your goals.
Publisher
The Great Courses
Pub. Date
2015.
Physical Desc
1 online resource (streaming video file) (30 minutes): digital, .flv file, sound
Language
English
Description
Many products fail because marketers fail to communicate their true value. Here, Professor Hamilton takes you step-by-step through the positioning process, designed to create and communicate value. Case studies you’ll learn from include Volvo in the 1980s, the emergence of DVRs, and a Washington, D.C. bike-sharing program..
Publisher
The Great Courses
Pub. Date
2015.
Physical Desc
1 online resource (streaming video file) (31 minutes): digital, .flv file, sound
Language
English
Description
Dig into the unique opportunities—and challenges—of social media and word-of-mouth communications. From Facebook pages to viral videos, you’ll learn how to navigate today’s marketing innovations and tap into their power, reach, and low cost. You’ll also learn how to dodge common errors other companies make..
Publisher
The Great Courses
Pub. Date
2015.
Physical Desc
1 online resource (streaming video file) (30 minutes): digital, .flv file, sound
Language
English
Description
Look at some other sources of value that companies can get out of their transactions and start thinking more broadly about the sources of value a company should seek. The specific focus of this illuminating lecture is on three additional kinds of customer-related value: loyalty value, information value, and communication value..
Publisher
The Great Courses
Pub. Date
2015.
Physical Desc
1 online resource (streaming video file) (31 minutes): digital, .flv file, sound
Language
English
Description
Using a balance sheet from Intel as your case study, survey the significance of specific items that typically appear on balance sheets, including current assets and intangible assets. Also learn how to read balance sheets for clues about an organization’s financial stability, risk, and liquidity..
Publisher
The Great Courses
Pub. Date
2014.
Physical Desc
1 online resource (streaming video file) (34 minutes): digital, .flv file, sound
Language
English
Description
Begin with an examination of the brain to explore the tension between conscious decision-making and the automatic emotional response of our limbic systems. This tension affects many of our approaches to financial management, including our innate aversion to loss, our tolerance of risk, and our investment confidence.
Publisher
The Great Courses
Pub. Date
2015.
Physical Desc
1 online resource (streaming video file) (33 minutes): digital, .flv file, sound
Language
English
Description
Professor Roberto introduces you to the three paths that lead to competitive advantage and four basic competitive strategies. Then, using case studies including JC Penney, IBM, and Dell, he explains both the dangers of straddling between competitive positions..
Publisher
The Great Courses
Pub. Date
2015.
Physical Desc
1 online resource (streaming video file) (32 minutes): digital, .flv file, sound
Language
English
Description
Explore the world of trade-offs and learn why issuing debt instead of equity can actually increase the value of a firm; why you should always consider the Weighted Average Cost of Capital of your investments; and how convertible bonds attempt to capture the best of both debt and equity..
Publisher
The Great Courses
Pub. Date
2015.
Physical Desc
1 online resource (streaming video file) (32 minutes): digital, .flv file, sound
Language
English
Description
Cultivate stronger communication skills with this engaging lecture that covers three burning communication needs in an organization and introduces you to six critically important lessons every effective communicator should follow..
Publisher
The Great Courses
Pub. Date
2017.
Physical Desc
1 online resource (streaming video file) (46 minutes): digital, .flv file, sound
Language
English
Description
Bonjour! Begin your voyage with a global look at the French language and French-speaking countries around the world. Learning a new language is an active process, and language is deeply connected to the cultures where it is spoken. To begin, you will survey a few patterns and rules to jump-start your understanding of French.
Publisher
The Great Courses
Pub. Date
2015.
Physical Desc
1 online resource (streaming video file) (32 minutes): digital, .flv file, sound
Language
English
Description
Passionate customers, tremendous profits, happy employees—the Trader Joe’s grocery chain is a powerful business success story. Discover how their secret for success lies in their use of trade-offs to make it hard for imitators and to mitigate the negative effects of the industry..
Publisher
The Great Courses
Pub. Date
2015.
Physical Desc
1 online resource (streaming video file) (32 minutes): digital, .flv file, sound
Language
English
Description
What makes statements of cash flows the most important financial statements you’ll encounter? Professor Sussman explains the differences between revenues, profits, and cash flows; discusses the three separate sections of a statement of cash flows; and uses two intriguing anecdotes to highlight why analyzing these statements is so important..
Publisher
The Great Courses
Pub. Date
2015.
Physical Desc
1 online resource (streaming video file) (31 minutes): digital, .flv file, sound
Language
English
Description
To keep people in an organization more focused, engaged, and productive, you need to recognize the importance not just of coaching, but of tailor-made coaching. Discover how it works with a step-by-step analysis of a successful coaching scenario and a look at four sets of employees in need of different types of coaching..
Publisher
The Great Courses
Pub. Date
2015.
Physical Desc
1 online resource (streaming video file) (32 minutes): digital, .flv file, sound
Language
English
Description
Professor Longenecker explains the most important things he’s learned about leadership. Among these: the definition of effective leadership; the critical role of competency and character; and six leadership schools of thought..
Publisher
The Great Courses
Pub. Date
2014.
Physical Desc
1 online resource (streaming video file) (33 minutes): digital, .flv file, sound
Language
English
Description
When should you retire? And how do you save enough to ensure that you're financially covered for the future? Demystify the retirement savings process with continuing guidance from the life cycle theory of managing money. Explore the different investment options at your disposal - including 401(k)s, IRAs, and annuities - and build a strategy for retirement.
Publisher
The Great Courses
Pub. Date
2015.
Physical Desc
1 online resource (streaming video file) (33 minutes): digital, .flv file, sound
Language
English
Description
Much of one’s success in an organization depends on how well one manages conflict with others. Professor Longenecker guides you through two primary types of conflict and three levels where they occur. Then, he offers ways to avoid or better handle conflict using a powerful management model involving cooperation and assertiveness..
Publisher
The Great Courses
Pub. Date
2015.
Physical Desc
1 online resource (streaming video file) (32 minutes): digital, .flv file, sound
Language
English
Description
One of the core tenets of successful marketing is understanding your customer. But often times, you aren’t the customer you’re marketing to. What can you do instead? Find out in this introductory lecture on “Marketing 101”, which also explores four types of value consumers seek: functional, monetary, social, and psychological..
Publisher
The Great Courses
Pub. Date
2015.
Physical Desc
1 online resource (streaming video file) (31 minutes): digital, .flv file, sound
Language
English
Description
Netflix’s ultimate domination of the video rental market is a classic example of disruptive innovation: a serious threat to traditional business—and often the hardest to respond to..
Publisher
The Great Courses
Pub. Date
2015.
Physical Desc
1 online resource (streaming video file) (34 minutes): digital, .flv file, sound
Language
English
Description
Among the most pervasive developments in business organization over the past few decades is supply chain management. Learn how this discipline, a higher order of operations management, uses your network of suppliers and customers to achieve maximum effectiveness and help you better leverage your company’s supply chain..
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