Merzrich takes on Elon Musk, the billionaire threatening to bring down Twitter's house. What's his purpose, really? Will he take the company to new heights or new depths?

"Once one of Silicon Valley's greatest success stories, Facebook has been under constant fire for the past five years, roiled by controversies and crises. It turns out that while the tech giant was connecting the world, they were also mishandling users' data, spreading fake news, and amplifying dangerous, polarizing hate speech ... Drawing on their unrivaled sources, Sheera Frenkel and Cecilia Kang take readers inside the complex court politics, alliances...

"Join the TubeMoguls, get Delicious, StumbleUponcustomers--and 298 more great tips!MARKETING The time to start social media marketing was yesterday. Don't worry, though--this book will get you going today!301 Ways to Use Social Media to Boost Your Marketing is packed with quick "snapshot" lessons for spreading your message and building customers-with little effort and virtually no cost. Designed to help you take action right away, each tip is presented...

At only 27 years, Mark Zuckerberg is worth about 30 billion. Launched in his dorm eight years ago, today Facebook has over 850 million followers! An incredible success story! If everyone knows Facebook, few people know about his creators real life. From his childhood in an upscale suburb of New York until the day the site was created at Harvard, and his explosion in the Silicon Valley Close, employees, investors and biographers reveal the true face...

Organize customers, craft targeted messages, or host Hangouts with Google's social networkGoogle+ is Google's social network that has the social media world abuzz with excitement. With Google tools like YouTube, Picasa, Blogger, and Picnik being integrated with Google+, marketers will find Google+ is the best way to reach the long-time users of Google's other tools. Google+ expert Jesse Stay shows you how to create and maximize your Google+ presence...

You're busy and you don't have time to decipher the confusing world of Twitter. In less than two hours, Mark Schaefer's bestselling book will show you how to connect and start creating meaningful business and personal benefits right away! Behind every Twitter triumph is a well-defined success formula. This is The Tao of Twitter: a path that holds the potential to improve your daily life at work and at home ... if you know the way.

"Learn about the unique image-sharing app Instagram with fun projects inspired by its features and functions. Create your own photo filters and mini magnetic frames and go on an online image hunt with Instaagram bingo. Step-by-step directions and colorful photos bring each project to life."-- Publisher description.

"We Are the Nerds is an engrossing look deep inside this captivating, maddening enterprise, whose army of obsessed users have been credited with everything from solving cold case crimes and spurring tens of millions of dollars in charitable donations to seeding alt-right fury and landing Donald Trump in the White House. We Are the Nerds is a gripping start-up narrative: the story of how Reddit's founders, Steve Huffman and Alexis Ohanian, rose up...

"Renowned media scholar Sherry Turkle investigates how a flight from conversation undermines our relationships, creativity, and productivity--and why reclaiming face-to-face conversation can help us regain lost ground"--Amazon.com.

"Hashtag Authentic draws on the lessons Sara has learned over the past 5 years online to provide you with the essential tips, strategy and guidance on growing an online audience with heart. From the secrets of visual storytelling and crafting thumb-stopping Instagram photographs, to archiving your day-to-day life and remaining authentic to your true self, this book is both an inspiring manual and an interactive tool for finding your online voice,...