Whatever your business sells, product management is one of the most important functions in the organization's pursuit of profits. With everexpanding globalization and increasingly fierce competition, the stakes are higher than ever--and the room for error narrower than ever. Introducing a brand-new Product Management Life Cycle (PMLC) model, The Product Manager's Desk Reference, Second Edition, provides the knowledge, tools, and insight you need...

Key topics covered in this video incluide: Extension strategies, Famous marketing, Failures, Long lives, Short lives, Reincarnations masterbrands.

What if you could press a button and have a machine build you any product you wanted? What if we all had the means to modify our physical environment, to tweak and subvert objects produced for us by designers and manufacturers? A new generation of hardware hackers is making steady progress toward making these hypotheses reality, building vibrant communities in the process. And designers are experimenting with open-source creation and customization,...

Beginner's Guide to Society6: How to Sell Graphic Designed Products & Create Passive Income With Society6 Learn How To Make Money As An Artist With Society6 Are you an artist and want to support yourself through your art? Who said that the age of the internet is killing the arts? It's now time to embrace the digital age and learn how to promote your art and make a profit with Society6! Society6 is a website that allows you to distribute your art...

To make designs that work and endure (and are also legal), designers need to know-or be able to find-an endless number of details. Whether it's what kind of glue needs to be used on a certain surface, metric equivalents, thread sizes, or how to apply for a patent, these details are essential and must be readily available so designers can create successful products efficiently. The Industrial Design Reference & Specification Book provides designers...

All marketing starts with a product. But beyond the product is the brand. Vast sums are spent in creating and maintaining brands. But what is a brand? And why do some brands succeed and some fail? Successes: Brands speak to people in a way that products don't - they have a personality, a style. One of the big brand success story is Innocent Drinks. In just 10 years Innocent's sales went from nothing to over 100 million. Meanwhile Coca-Cola has used...

Está dirigido a orientar a todas aquellas personas que requieran la fabricación de un modelo tridimensional como representación física de una idea o producto. Está enfocado en los profesionales de las áreas relacionadas con el diseño de productos, como los diseñadores industriales y los ingenieros de diseño de producto, así como en los técnicos y artesanos para la materialización de un concepto.

Beginner's Guide to Redbubble: How to Sell Graphic Designed Products & Create Passive Income With Redbubble I always wanted to find a way to easily sell my graphic design products and create a passive income stream which would free up even more time for me to get the most out of my creative endeavors and life in general. With a site like RedBubble, I can do just that. Surely those serious about selling their artwork in this manner have already discovered...

Bicycles are wonderful tools for exercise, reconnection, refreshment and transport. But, human powered transport is more than just bicycles. This book introduces bicycles and some practical alternatives through summaries, interviews and home made cycles made with timber, 3d printing, steel, and aluminum. Included are load carrying, city cycling, electric bikes, volunteering, recumbent bikes, trikes, and leaning trikes.

What makes a product successful? How it looks? The way it functions? Its ease of use? Or do factors like price and marketing dominate? In a quest to find answers to these questions, Deconstructing Product Design engages readers in a process of critically analyzing a diverse collection of 100 innovative products, from well-known classics to contemporary objects of desire. This book aims to support critical thinking about design, facilitate discovery...